The Science of SEO

search-engine-optimization-companySearch Engine Land – a reputable and informative SEO source – has just released their updated Periodic Table of SEO Success Factors (newly named – formerly the Periodic Table of SEO Ranking Factors).  This helpful diagram is an excellent ‘go-to’ source for all of your SEO needs and provides the nuts and bolts of SEO and then some.  The guide makes a point to encompass all of the different types of SEO (onsite, offsite, social etc.) to create a successful SEO campaign – using these tactics together, rather than one here and there, is imperative.  Some key highlights of the diagram include On-Page SEO factors, Off-Page SEO factors, HTML Elements, Social Factors, Site Architecture, the Importance of Content and other signals to consider when performing SEO.

SEO Periodic Table

The High Resolution version is available here:  The Periodic Table of SEO Success Factors

Interested in other ‘SEO Cheat Sheets’ – you may want to also check out: The Web Developer’s SEO Cheat Sheet by Moz.  Although it is a bit outdated it’s still a great all-in-one sheet that gives you the basics to optimize your website for search engines.  Between the sheet above and the sheet below you’re covering many of today’s top SEO tactics.

moz cheat sheet

The High Resolution version is available here:  Web Developer’s SEO Cheat Sheet


As always, please comment below – any feedback is greatly appreciated!

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Tim Dugan  |

About Tim Dugan

Detail-oriented and self-motivated Digital Marketing Specialist with a vast array of SEO and Digital/Internet Marketing experience. I have a genuine passion and personal goal to assist each and every client I work with by creating a significant web presence and ultimately, increasing sales. I understand that Digital Marketing, specifically Search Engine Optimization, is an ever-changing environment and in order to be successful one must stay abreast on the latest search engine trends. Implementing a properly calibrated and effective Digital Marketing campaign can transform one’s bottom line tremendously.


  1. Anonymous says:

    I know this if off topic but I’m looking into starting my own blog and was curious what all is needed to get setup? I’m assuming having a blog like yours would cost a pretty penny? I’m not very web smart so I’m not 100% positive. Any recommendations or advice would be greatly appreciated.

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